时间 TIME：2019/10
客户 BRAND：腾讯视频
命题：为《演员请就位》这档节目做一个创意事件预热。
难题：同一时期表演类节目很多，该节目如何脱引而出。
解题：提取「从试镜开始选角」的节目特点，把公共场所的镜子变成媒介，投放100道试镜题。根据写字楼/服装店/咖啡店等等场景不同，设置相应的题目，鼓励大家「还不是这样，先演成这样」，在照镜子时，照见更好的自己。
Brief: Creative event planning for the program “Actors Please Be in Place”.Problem: There were many performance programs in the same period. How can the characteristics of the program “selecting roles from auditions” be seen.Solution: turn the mirror in public places into a medium, and put in 100 auditions. According to the different scenes of office buildings/clothing stores/coffee shops, set corresponding topics to encourage everyone to “act like this before it is” and look at themselves better in the mirror.
时间 TIME：2019/10
客户 BRAND：腾讯视频
命题：为《演员请就位》这档节目做一个创意事件预热。
难题：同一时期表演类节目很多，该节目如何脱引而出。
解题：提取「从试镜开始选角」的节目特点，把公共场所的镜子变成媒介，投放100道试镜题。根据写字楼/服装店/咖啡店等等场景不同，设置相应的题目，鼓励大家「还不是这样，先演成这样」，在照镜子时，照见更好的自己。
Brief: Creative event planning for the program “Actors Please Be in Place”.Problem: There were many performance programs in the same period. How can the characteristics of the program “selecting roles from auditions” be seen.Solution: turn the mirror in public places into a medium, and put in 100 auditions. According to the different scenes of office buildings/clothing stores/coffee shops, set corresponding topics to encourage everyone to “act like this before it is” and look at themselves better in the mirror.
