时间 TIME：2021/11
客户 BRAND：腾讯游戏
合作伙伴 PARTNER：Studio NOWHERE
命题：开一家金克丝发型屋，推广英雄联盟手游。
难题：更多不知道金克丝的人，怎么在做发型的过程中感受到角色和游戏的魅力。
解题：我们要做的是一个发型屋，更是一个体验馆。所以放弃了改造一家现有发型屋的想法，选择在一个600平空旷空间，从零开始规划。规划坚持两个原则：一是理发店该有的区域，金克丝发型屋都要有；二是金克丝发型屋的每个区域，都要能感受到金克丝。
Brief: Open a Jinkesi hairstyle house and promote the League of Heroes mobile game.Problem: How can more people who don’t know Jinx feel the charm of roles and games in the process of hairstyling.Solution: What we need to do is a hair salon, and also an experience hall. Therefore, I gave up the idea of transforming an existing hairstyle house and chose to plan from scratch in a 600 square meter open space. The planning adheres to two principles: first, the barber shop should have its own area, and the Jinkesi hairstyle house should have it; Second, each area of the Jinkesi hairstyle house should be able to feel Jinkesi.
时间 TIME：2021/11
客户 BRAND：腾讯游戏
合作伙伴 PARTNER：Studio NOWHERE
命题：开一家金克丝发型屋，推广英雄联盟手游。
难题：更多不知道金克丝的人，怎么在做发型的过程中感受到角色和游戏的魅力。
解题：我们要做的是一个发型屋，更是一个体验馆。所以放弃了改造一家现有发型屋的想法，选择在一个600平空旷空间，从零开始规划。规划坚持两个原则：一是理发店该有的区域，金克丝发型屋都要有；二是金克丝发型屋的每个区域，都要能感受到金克丝。
Brief: Open a Jinkesi hairstyle house and promote the League of Heroes mobile game.Problem: How can more people who don’t know Jinx feel the charm of roles and games in the process of hairstyling.Solution: What we need to do is a hair salon, and also an experience hall. Therefore, I gave up the idea of transforming an existing hairstyle house and chose to plan from scratch in a 600 square meter open space. The planning adheres to two principles: first, the barber shop should have its own area, and the Jinkesi hairstyle house should have it; Second, each area of the Jinkesi hairstyle house should be able to feel Jinkesi.
