时间 TIME:2021/05

客户 BRAND:Bilibili

 

命题:在520当天,卖掉100体纯白小骑士。
难题:转战大众市场的潮玩产品,怎么在大众节日里脱颖而出。
解题:我们把那些伤害爱情的语言都印在白旗上,明晃晃地飘在充满粉红色的520里。并在白旗上用红色虚线勾勒出需要第二眼才能识别的内容,也就藏在心底没说出来的能用来告白的话。

Brief: On 520, sell 100 pure white knights.Problem: How can the popular game products that have entered the mass market stand out in the mass festival.Solution: We printed all the words that hurt love on the white flag, floating brightly in the pink 520. And on the white flag, use the red dotted line to outline the content that needs to be recognized by the second eye, which is hidden in the bottom of my heart and can be used for confession.

时间 TIME:2021/05

客户 BRAND:Bilibili

 

命题:在520当天,卖掉100体纯白小骑士。
难题:转战大众市场的潮玩产品,怎么在大众节日里脱颖而出。
解题:我们把那些伤害爱情的语言都印在白旗上,明晃晃地飘在充满粉红色的520里。并在白旗上用红色虚线勾勒出需要第二眼才能识别的内容,也就藏在心底没说出来的能用来告白的话。

Brief: On 520, sell 100 pure white knights.Problem: How can the popular game products that have entered the mass market stand out in the mass festival.Solution: We printed all the words that hurt love on the white flag, floating brightly in the pink 520. And on the white flag, use the red dotted line to outline the content that needs to be recognized by the second eye, which is hidden in the bottom of my heart and can be used for confession.